- Communicate actionable takeaways and insights from regular reporting and newly developed KPI packages, identifying the next question that will be asked and digging deeper to find root cause
- Drive process improvement to help manage the data output from the marketing automation tool and in CRM to improve the data integrity and reporting accuracy
- Partner with key cross-functional groups within Marketing, Sales Operations, Product Marketing, and Product to plan, problem solve, and create efficiencies that will optimize lead conversion, revenue and achieve mutual objectives
- Maintain a strong customer-service orientation and commitment to ensuring timely, quality solutions to customer issues
- Complete ad hoc analysis for marketing leadership and executives as needed. Ability to handle multiple projects and self identifying next areas to analyze
MINIMUM QUALIFICATIONS:
- Advanced level proficiency with Excel
- High level of attention to detail and data accuracy focus
- Excellent cross-functional collaboration and team-building skills
- Excellent verbal and written communication skills
- Proficiency with Salesforce, Marketo, and Tableau
- Ability to synthesize large quantities of disparate data and generate compelling and actionable recommendations to C-Suite executives
EDUCATION, TRAINING AND EXPERIENCE (required):
- BS/BA in Business Administration (Finance/Accounting/Economics) or other relevant degree