A Lead Generation Specialist introduces new corporate products or services to potential prospects through outbound cold-calling. Primary responsibilities involve tracking prospects, appointment setting and following up on leads the organization provides through our CRM application, based on the clients’ project needs. A Lead Generation Specialist handles the overall appointment coordination between the prospect and client. Our seasoned Specialists are business professionals with a strong background in building B2B relationships. EBD prides itself in building long term relationships with our clients which extend beyond the conclusion of a project.
Responsibilities
- B2B outbound cold-calling, reaching C-level executives in small, mid and large size companies, incorporating our signature Respectful Persistence
- Ability to engage gatekeepers to identify and reach key decision makers
- Initiate calls to build rapport with key decision makers to set pre-qualified appointments
- Manage prospect record data entry within a web-based CRM application
- Meet established productivity and performance goals
Experience and Qualifications
- Exceptional telephone sales and documentation skills
- Strong organizational and effective time management skills
- Computer proficiency is required, including experience with CRM software
- Minimum of 3-5 years building B2B relationships
- Professional with a high level of integrity
- Experience working remotely from a quiet home office
- College Degree strongly preferred or equivalent work experience
- Goal oriented, self-motivated and results driven
- Seasoned background in cold calling and lead generation
Compensation
On average, our agents earn between $25.00 and $38.00 per hour, which is dependent upon performance and includes Hourly Compensation as well as Appointment and Performance Bonuses.