Employer: One Tree Planted
Do you love nature, data, and strategy? We’re a 501(c)(3) nonprofit that plants trees around the world and we’re looking for an Ads Manager to join our team. We are seeking someone with a positive attitude and a passion for sustainability who is open to learning new skills we will happily train the right candidate.
RESPONSIBILITIES
Social Media & Display Advertising
- Launch and monitor digital advertising campaigns for social media and display ad platforms such as Facebook, Google, Twitter, Pinterest, TikTok, YouTube, LinkedIn, StackAdapt, AdRoll, and Spotify
- Create customized and thoughtful strategies for each platform & campaign to best match its purpose and audience
- Work toward set goals for CTR, Impressions, ROAS, and other KPIs.
- Analyze ad and sales performance to make recommendations for updates
- Write engaging copy for ads and boosted posts
- Support the Communications team with the execution of growth strategies and campaigns
- Drive campaign direction with insights and ideas
IDEAL QUALIFICATIONS
- Ability to write clear and concise copy
- Have a thorough understanding (or willingness to learn) of features and terminology in digital advertising platforms
- Excellent attention to detail with writing, editing, and formatting
- A strategic thinker and team player
- Comfortable working in a fast-paced, high-energy work environment
- A self-starter who can propose new ideas
- Tech-savvy, a fast learner who can pick up new platforms quickly
- Ability to write clear and concise copy
- Preferred candidate location: Northampton, MA. All locations will be considered for the right candidate.
- Bonus: 2 – 3 years of experience with Facebook, Google Ads, or PPC (Pay Per Click) ad platforms
- Bonus: basic knowledge of design and photo editing
SUBMISSION REQUIREMENTS
- Cover letter indicating your interest in the position and why you think you would be a good fit with the organization.
- Your resume.
- Samples of your work. These can be examples of successful campaigns you’ve worked on, something you’ve written, a presentation you’ve given anything communications- or data-related that would give us a sense of your approach and quality.