Everytown for Gun Safety
The Content Associate will play a pivotal role in developing and maintaining content across Everytown’s websites. The specialist will use data to inform their work and improve the visibility of our messages. Along with the Associate Director of Content, the associate will ensure that Everytown’s digital products are accessible, inclusive, and empowering for our supporters.
Content Creation & Production
- Write, edit, and proofread web content
- Complete web production tasks, including building landing pages, reports, and fact sheets on our websites
- Collaborate across departments and manage processes to make content come to life
- Maintain the freshness and coherence of our existing content, while keeping an eye on our web content’s lifespan
- Support content on other channels as needed
Audience Development & Content Analysis
- Work alongside the Digital team, growing our audience and increasing web engagement through our insights and SEO efforts
- Develop a keyword strategy and conduct tests to improve traffic, engagement, and conversions
- Establish and report on actionable metrics around the organization’s content strategy and target audiences, including reach, retention, and engagement
- Make SEO recommendations to staff writing for the website
Project Management
- Lead and project manage development of products and content
- Support new and ongoing campaigns
- Work closely with the Creative team to ensure timely delivery and launch of products or content
The ideal candidate will have:
- 2-4+ years of experience managing website, blog, social and/or SEO for a media organization, campaign, or nonprofit; newsroom or digital journalism experience preferred
- Experience with WordPress or similar CMS
- Ability to edit and write HTML in a content-entry capacity
- Experience with using analytics to support content strategy
- Experience writing, copy-editing, and proofreading in rapid response environment
- Experience project managing and thriving in organized teams
This candidate will work with a small but mighty team that is passionate about accessibility, inclusion, and storytelling. Addressing gun violence through the work we do requires us to respond quickly to traumatic events that can be difficult to process. In this environment, we aspire to be trauma-informed, inclusive, and kind to one another and look for candidates who can thrive in this setting.
Title may change based on applicant’s experience. The starting salary for the associate role is $58,500 Everytown offers a generous package including medical, vision, and dental insurance, paid time off, 401K Match, Education Assistance and more.
The Organization:
Everytown is the largest gun violence prevention organization in the nation with nearly ten million supporters, including parents, students, survivors, educators, gun owners, and Americans fighting for common sense gun safety. Through victories in Congress, statehouses, corporate America, the courts, and town halls across the country, Everytown is helping change how Americans think about this public health threat. At the core of Everytown is Moms Demand Action, a grassroots movement of American mothers founded the day after the Sandy Hook tragedy, and Students Demand Action. Learn more at everytown.org and follow us @Everytown.
Everytown for Gun Safety provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws.
Candidates who identify as members of historically underrepresented groups are highly encouraged to apply. A diverse workforce and open culture are at the heart of our organization and vital to our success.